Everything starts from a shared dream

"This is the story of a fraternal friendship and a shared passion for clothing. From an early age our dream was to launch a brand together that did not follow fashions but only our instincts, that told a true story and above all that gave a real, lasting, casual product that brought with it the lightheartedness and Californian culture of the 60s/70s, the casual and iconic style of great personalities of the past and the love for the real made in Italy.

So one day I called my close friend Pietro Fussotto and it all started."